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Norte Beer Photo Blocker is an Awesome Invention [VIDEO]

In what I call "a stroke of genius," the advertising agency for the South American beer company Norte Cerveza, came up with a really great idea, it not only promotes the Norte brand but more over the beer cooler. Norte's Photoblocker is a kind of beer coozie that protects its owner (the beer drinker) against any of those pesky camera happy people. It flashes a flash at the time a photo is being taken.

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